Sammy Screamer

Suzy Snooze

Benjamin Brush

Tony Tempa

Lily Loco

Hungry Henry

Andy Cam

Tommy Time

The Loop

The Loop #27

This week in The Loop, we're in full festive swing! We take a nostalgic look at 100 years of iconic toy design with photographer Kevin Fox, we drool over beautiful Woodplay building blocks by Oliver Helfrich and we make New Year resolution party hats with Walk In Love. THEN we click 'play' on our Happy Holidays playlist and get ready for Santa's arrival.

The Loop #26

This week in The Loop we make snazzy Shake It! confetti gift wrap with Mini-Eco, we share a super simple, minimal mess Christmas decoration DIY that ticks that 'festive family activity' box nicely AND we take a look at some of the kid-friendly theatre shows running in London during the Christmas holidays.

The Loop #25

This week in The Loop we try to brighten up these dark, chilly Autumn days! Craig & Karl remind us to have faith in optimism in their latest installation, we get excited about our first trip to the brand new Design Museum and we start our search for interesting and unusual Christmas gifts for the small people in our lives. Oh - and we leave you with five naughty minutes of comfort food (or, rather, DELICIOUS BAKED GOODS), courtesy of Sprinkles for Breakfast!

The Loop #24

This week in The Loop we coo over the new TinyBop app that's designed to support kids' socio-emotional development, we get boggley eyed over Yoni Alter's snazzy sneaker puzzle sculpture and we tell you how excited we are about 'Adventures in Moominland' - the UK's largest ever Moomins exhibition. We leave you with five minutes of art as we take a virtual trip around some of the world's most famous galleries and museums.

The Loop #23

This week in The Loop, we lose ourselves in DANIEL EMMA's dreamy design Instagram feed, we share a giggle with illustrator Jurg Lindenberger and we get excited about 'Game Plan', the latest exhibition at the V&A Museum of Childhood. Oh - and we also enjoy five minutes of design sparkiness with a compilation of vintage fireworks packaging.

The Loop #22

This week in The Loop we get excited about clever doorbells that will never wake the kids, an ace treasurable ABC book children personalise themselves, super-fun monsters and five minutes of Autumnal cosiness!

The Loop #21

This week we're excited about kid-friendly caterpillar snacks (yup), a radio that plays happy songs when you're happy and sad songs when you're sad AND we're giving a big thumbs up to Kano's new DIY camera, pixel and speaker kits.

The Loop #20

Now, this wasn't intentional, but it seems we've looped in to some serious good vibes this week. From dreamy inflatable sculptures, cats on billboards and a teeny tiny pro-skateboarder, get set to feel good! 

The Loop #19

In this edition of The Loop we get excited about Anorak Magazine's 10th birthday issue and tell you how you can be part of it. We also meet some of the characters from Mistress Felt's latest book and we add an exhibition all about colour experiments to our London Design Fair 'to do' list. We wind up with Five Minutes of My Milk Toof - crazy-cute photo stories about two little teeth and their pet goldfish, Carrot.

The Loop #18

In this latest edition of The Loop we show you around a contemporary art exhibition for dogs, we drool over a gorgeous kids boutique and we bring you Five Minutes of... Kids Fashion.

The Loop #17

Inspired by an architect's drafting kit, these colourful, magnetic building blocks by Areaware are just the ticket to keep little builders and budding designers busy. These and much more in this week's edition of The Loop.

The Loop #16

Design a menu for a cafe, decorate your dream ice cream sundae and learn how food is grown, prepared, cooked and presented with this family activity book by Cicada Books. Playing With Food is plates and plates of colourful fun.